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The 5 Dynamics
Cycle Model
What is the
big picture?
Why does it work?

Why Does It Work?

The 5 Dynamics assessment engages your brain at a level that is lower than conscious. It is built on four foundations:

Cognitive/Behavioral Preferences
Over several decades of refinement, 5 Dynamics founder W. Michael Sturm was able to synthesize and modify a number of highly powerful assessments of learning, behavior, and cognition (including Gittinger & Saunders's PAS, Wechsler's Intelligence Scales, Rokeach's Open/Closed Mind, Rotter's Internal/External Scale) as well as Sturm's own work. In every instance, iterations of the assessment were validated by external observation, third party assessments, and behavioral traits.

Consequently the Starting Point Assessment measures learning, perception, cognitive and behavioral preferences.

Thurstone's Law
As a social scientist (as opposed to a clinical psychologist) Sturm looked for a statistical technique that could both measure small but highly meaningful differences, and would obscure from the assessment-taker the true intent of the instrument. In this way, we are able to yield highly valid and reliable results. The items in the assessment were painstakingly selected, of course, for their correlations to the assessment-takers' approaches to learning, collaborating, and behaving.

Gestalt Cycle of Experience
The Gestalt Cycle is both energetic and applicable to the external world. It presents the Starting Point Assessment findings in a simple model everyone can instantly understand and apply.

People understand it because it describes how they feel when they are trying to get something done.

Neuronal energy
The Starting point Assessment is based on perception and the concept of synaptic efficiency and long term potentiation (how the brain physically learns). In layman's language, the brain likes to use neuronal pathways that are most electro-chemically efficient. Logically, the more certain pathways are used, the less others are used. The items in the Assessment have been selected to appeal to certain pathways.

This principle also applies to perception. We tend to see (and miss) what we tend to see. Some people "see" details; others constantly "see" deadlines and timetables.

Summary
In terms of current understandings of brain function, the working hypothesis is that when presented with a computer-based assessment containing a selection of words, the brain registers all of the words, but only one of them may, for example, correspond most closely to a person's preferred way of doing things.

The brain is a top-down processor that seeks to recognize what it already knows. Genetics, life experiences, and positive reinforcement lead to the formation of neural networks that react to the presentation of particular stimulus patterns. Limbic-frontal connections in the brain provide positive emotional valence for a preferred stimulus resulting in an "Ah-ha experience" as described in the Gestalt theory of perception. A socially oriented person will “see” the socially oriented word foremost; this occurs because the neural pathways of the brain that control social function are most highly activated with emotional charge at such a stimulus pattern.

Thus the subject perceives the socially oriented word as most "charged" with energy and activates the neural networks
for a positive response to socialization.

In a broader sense, it is hypothesized that the destinations of these
messages control the individual's preferred modalities of perceiving, learning, doing, and collaborating. Discrimination and decision-making are pre-frontal brain functions, but this activity is always colored by the energetic charge that the limbic (emotional) brain provides through direct connections of the limbic system to frontal areas.

In order to cut through the noise of additional words presented by Thurstone pairs, the input pathways probably activate limbic pathways to a critical threshold and, hence, achieve an emotional charge that leads to the selection of one word out of the four.

This is not a conscious process, although the mind subsequently
rationalizes the choice by applying reason or logic to the choice through post-hoc attributions of value and meaning.

 
Related White Papers
  Central Principles of Design [PDF]
 
  Validity and Reliabilty [PDF]
 
View All White Papers
 
Video Clips
  Peter Nelson, PhD, Research Director [WMV] 4.3 MB
[QuickTime] 5.4 MB